Setting up a test
An overview of Ideally Tests
24 articles
- Innovation FrameworksHow you can use Ideally to test ideas or concepts.
- Communication FrameworksHow you can use Ideally to test your messaging or campaigns.
- Question TestQuestions can be added to any of our testing frameworks or can act as a standalone framework.
- Acceptable image & video formatsWhat file formats can I upload and what’s the maximum size?
- Bonus Profile QuestionGet more information from your Idea and Message Tests.
- Testing internationally with IdeallyWhere can I use Ideally?
- Translation: Testing in non-English speaking marketsHow to approach testing in non-English speaking markets
- Customer PanelsUse the Ideally platform to survey your own customer base.
- Maximum Character LimitsWhat are the maximum character limits for stimulus and adhoc questions?
- Recommended QuestionsOur AI has been trained on a library of best-practice questions written by Ideally's very own research team.
- Pricing Sensitivity TestingFind the right price for your product - Understand how customers perceive price and value with Van Westendorp analysis.
- Expanded SamplesNeed a larger or more niche audience? Use Expanded Sample in the Audience selector to boost your reach.
- Choose the Right Test FrameworkIdeally’s Communication and Innovation Test Frameworks help you evaluate your creative, from early strategic ideas to polished executions.
- ObjectivesFind the Objectives field on the Brief page in the survey builder.
- RoutingYou can route respondents to any question based on their previous answers, keeping your survey seamless and relevant.
- TrendingTrending makes it easy to compare new and historical data, so you can make informed, data-driven decisions.
- Market ReachMaximise your reach with the optimal product portfolio. Find the best mix of products, features, or messages to reach the broadest possible market.
- Survey Markets & TimelinesIncludes survey days, submission deadlines, and turnaround times for NZ, AU, US, Singapore and other markets.
- Custom FrameworksRun research that aligns with your internal standards while maintaining the speed and depth of Ideally's platform.
- A guide to stimulus (stim)Great stimulus gets better results. Here's how to set yours up.
- Research Assistant: Setting up a testDescribe what you want to learn and the Research Assistant drafts your whole test - framework, questionnaire, and audience - ready to review.
- Audience TemplatesHow to set up and reuse audience templates, so every test reaches the right people.
- In-Market TestTrack how your product is performing in market, from recognition through to repeat purchase.
- AudiencesSet who Ideally surveys for your test. Every test screens to category participants by default, with templates to reuse, customise, or target at the panel level.