What is a Communication Framework?
Ideally's Communication Frameworks allow you to understand how consumers react to claims, taglines, or creative executions. Using validated metrics, you can benchmark your results against industry standards and receive guidance on how to polish your messaging. This ensures you present your brand’s story in the most compelling way possible.
Different tests for your messages or campaigns
Find out more about Ideally's Communication Frameworks and our metrics here.
Costs
• 2 credits per message (includes one profiling question)
• 1 credit per additional question
By incorporating Communication Framework tests into your research strategy, you can ensure that your communications resonate with your target audience, strengthening your brand’s impact in the market.