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Survey Markets & Timelines

Includes survey days, submission deadlines, and turnaround times for NZ, AU, US, Singapore and other markets.

Routine Markets & Survey Days

We currently run surveys on the following days:

  • New Zealand (NZ): Tuesday, Wednesday, Thursday, Friday

  • Australia (AU): Monday, Tuesday, Wednesday, Thursday, Friday

  • United States (US): Monday, Tuesday, Wednesday, Thursday (US timezone)

  • Singapore (SG): Tuesday

For most surveys: if you submit by the daily cutoff, you'll get results the next morning.

Submission Deadlines:

New Zealand (Tuesday-Friday)

  • Submit by: 12pm NZST (10am AEDT)

  • Survey launches: Afternoon (same day)

  • Results: Next morning

Australia (Monday-Friday)

  • Submit by: 12pm AEDT (2pm NZST)

  • Survey launches: Afternoon (same day)

  • Results: Next morning

If Ideally is uploading the content for you, submissions are due by 11am local time.

United States (Monday-Friday US timezone)

If you're based in the US:

  • Submit by: 1pm California | 4pm New York (10am NZST)

  • Survey launches: That evening (US time)

  • Results: Next morning (US time)

If you're based in NZ/AU:

  • Submit by: 2pm NZST or AEDT, the day before launch

  • Survey launches: Next morning (9am US launch)

  • Results: The following morning (~36 hours after submission)

Singapore (Tuesdays only)

  • Submit by: 10am SGT | 3pm NZST | 1pm AEDT

  • Survey launches: Late morning (Singapore time)

  • Results: The following morning

Non-Routine Markets & Surveys

For markets outside of NZ, AU, the US and Singapore, a minimum of 8 credits is required to run a survey.

Surveys can be launched the next day if:

  • All input is uploaded by 4pm NZST

  • Translations (if needed) are provided to the team

  • Turnaround time is 1.5 Business days (~36 hours)

  • The launch day is a weekday in the target non-standard market


Important to know

Cutoff times matter

Submitting before the cutoff ensures your survey:

  • Launches the same day

  • Is included in the overnight fieldwork run

  • Returns results as fast as possible

Late submissions may delay your results by a full day.


What happens after you submit?

Before your survey goes live, we:

  • Review your survey for quality

  • Set up targeting and audience

  • Prepare it for launch

This all happens quickly — but it’s why cutoff times are important.

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