Results and reporting
Understand your results
15 articles
- Results SummaryWant a summary of your test results delivered to your inbox?
- Applying FiltersLearn how to filter your results to uncover actionable insights.
- Creating Filter SetsEasily save and reuse commonly applied filters.
- Exporting Your DataEasily export your results from the platform as a PPTX, XLSX or CSV file. Choose CSV if you need the raw open-ended responses.
- BenchmarksCompare your results against industry-specific benchmarks to gain meaningful insights.
- Comparing concepts on existing pagesThe new idea selector allows you to compare how different concepts influence scores and themes across several report pages.
- Audience head-to-headThe new head-to-head functionality allows you to compare how different audience groups respond to your ideas or a single idea.
- Comparison ViewsFor any tests with more than one concept tested, you'll be able to find an idea selector at the top of the pages listed below.
- PowerPoint ExportEasily transform your Ideally results into a PowerPoint slide deck—all while preserving key insights.
- Our Latest Reporting ImprovementsWe’ve made several enhancements across the platform to give you greater control, flexibility, and depth in your reporting.
- Split by Audience Group
- Cross-TabbingCross-tabbing is a paid feature, available as part of Category Intelligence. It lets you compare how different Segments or Occasions respond to key questions, so you can quickly spot patterns…
- Open-ended questions & themingQuick snapshots of how consumers think and feel about your projects
- Sharing Categories Across Teams
- Reading your In-Market Test resultsHow to read the product view, the single product view and the trended view, and what the biggest drop-off in your funnel is telling you.