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Incidence Checks

Understanding how we identify enough respondents for your research.

Updated over 3 months ago

What is an incidence check?

An incidence check helps us measure the proportion of a target population that meets specific criteria to take part in a survey or study. In simple terms, it shows how many people from a sample size (e.g., 400 respondents) are likely to qualify based on the requirements.

For example, we might check what percentage of 400 respondents drink soft drinks monthly.

This process ensures that the right participants are available and eligible, aligning the sample with your research goals.

How to request an incidence rate

If you’d like to find out the incidence rate for a specific target group, get in touch with us. You can reach us via live chat or email at [email protected]. We might already have the data you need, or we can conduct a quick test to find out.

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